Business communications: Teams or Meet?

Microsoft and Google have been competing on almost every front, and both have made big strides in machine learning, cloud computing, and productivity software. In terms of communication solutions, the tech powerhouses are also neck and neck with Microsoft Teams and Google Meet.

Simplify your email management with these Gmail tricks

Many Gmail users find the email service to be convenient and reliable, but they’ll be surprised to learn that the following hacks can make for an even better Gmail experience.
Undo Send
In the fast-paced world of business, mistakes happen. And because everybody deserves a second chance at writing that email, Gmail has provided a way to recall sent emails — as long as you do it immediately after hitting Send.

Single sign-on: The key to user management

From complexity requirements to minimum lengths, creating a password for a new online account can be bothersome. If your business is constantly experiencing this issue, single sign-on (SSO) can help. This technology is secure, easy to manage, and eliminates the need to remember a long list of usernames and passwords.

Get more engagement — use Google Analytics

Having a Google Analytics account is a no-brainer if you want to track your business’s website traffic. But how do you know if those visitors are engaged with your website content or just bouncing the second they hit your homepage? A key metric is engagement, which is as important as traffic.

Biometrics authentication on smartphones

The World Wide Web Consortium recently launched the FIDO2 project, allowing users to log in to online accounts with fingerprints, facial scans, and voice recognition. This technology is now also available in popular mobile browsers like Chrome and Firefox Lite, which not only boosts security, but also makes account management much simpler.

Get on top of search results with Google Posts

Many businesses struggle to get their name into the top ten search results in order to greatly increase traffic to their website or have a better image to potential clients. Those who are successful invest a lot of time and money in SEO and other inbound marketing to gain this prestige and online presence for their brand.